We’re a team of conscientious objectors

A brilliant designer, thinker, and leader, Jas shapes the creative vision for Lateral Aspect and its clients, mentoring our team to deliver exceptional work across every project. When she’s not crafting standout brands, she’s reviving office plants or offering top-tier wine picks for Friday drinks, both equally essential to the team.

Lateral’s founder, Mark, has over 15 years of experience in company directorships and currently serves as an Independent Director for global agri-businesses WAMMCO International and Southern Meats (NSW). With a 30-year career in advertising, his copywriting has earned international recognition. Which also makes him utterly unbearable to play Bananagrams with.

With over 30 years in client-facing communications, including as Senior Marketing Manager at KPMG. At Lateral, she translates client objectives into strategic plans, guiding creative and media teams to deliver impactful campaigns. Off-duty, she’s at the beach or defending her 2024 bowls title!

Alice has over 10 years of experience delivering client-focused solutions across a diverse range of industries in the UK and Australia. She is known for her flexibility, strong work ethic, exceptional relationship-building, attention to detail, and organisational skills. Alice thrives under pressure, meets tight deadlines, and communicates effectively with clients and teams, maintaining a positive and transparent approach throughout.

After two years in our Accounts team, Bianca naturally stepped up to lead our digital content division. A sharp strategist with a creative edge (and just a little too online), she crafts content that entertains, informs, and drives audience growth. She’s also our resident footy legend, and the only one competitive enough to outplay Mark at Bananagrams.

Working with our account teams and designers, Jake leads the development of Lateral’s diverse digital projects. An exceptional web developer, Jake maintains a stringent focus on optimising end-user experience and was the ‘brains’ behind our 2023 Best Australian Website for Tourism award. Offline, you’ll find him face-first in the sand at beach volleyball.

A versatile and talented designer, George supports our Creative Directors in leading Lateral’s visual teams to craft impactful campaigns across traditional, digital, and web media. When she’s not bringing ideas to life, she’s either raiding the snack cupboard or secretly hustling her family’s ice cream, we recommend the lemon cheesecake!

With qualifications in Graphic and Internet Design, Meg seamlessly bridges traditional and digital media. With a keen eye for user experience, she collaborates with our creative teams and developers to craft intuitive, goal-driven websites. When she’s not at her desk, she’s either at the gym or serving as her quiz team’s resident young person!

A multi-talented designer with a keen eye for editing, Poppy is the editor behind many of Lateral’s digital video projects. When she’s not crafting client work, she’s making waves in digital collage and fashion print design. Simply put, she’s one of the coolest people we know.

With experience across diverse industries, Kenny combines creativity and efficiency to craft impactful brand stories across digital and print. From branding to web, his work seamlessly connects across platforms. He’s also an extremely talented cook, musician, and artist—Lateral’s very own modern-day Renaissance man.